《Writing and Speaking at Work 工作中的写作和口语》 2013年
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For undergraduate and graduate courses in Business Communication. 6park.com The practical advice needed to improve writing and speaking skills for the workplace. 6park.comWriting & Speaking at Work delivers practical insight and instruction to help students become effective communicators no matter where their careers may take them. Instead of detailing the various communications theories, this text focuses on the two critical communication needs of business people: writing and speaking. 6park.comThe fifth edition features a new chapter on how to prepare executive summaries. 6park.comGetting straight to the point: Focused Coverage. Focusing on the “how to” rather than getting bogged down in theory, this text provides students with skills they can immediately put into action. 6park.comMaking the material easy-to-read: Conversational Writing Style. A seasoned instructor and consultant, Bailey adopts an accessible tone and conversational writing style—as if he is talking to students in his own classroom. Coupled with myriad real-life examples, this straightforward approach makes the book a lively read that appeals to any college student, from freshman business majors to executive MBAs. 6park.comNEW! Covering the most important part of any report: Executive Summaries, which was touched upon in Chapter 4 of the previous edition, has now been given its own chapter in this edition, Chapter 6. 6park.comNEW! Staying up-to-date: New and Revised Exercises are included in this edition, as well as thorough coverage of communication issues emerging from changing technology, in order to help students’ communication remain effective and professional in today’s workplace.
文件大小: 3.81 MB Series: Pearson Author: Edward P. Bailey Publisher: Pearson Edition: 5 Language: English Pub.-date: November 2013 ISBN 13: 9781292040370 ISBN: 1292040378
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